USA Financial Formulas Announces Collaboration with S&P Dow Jones Indices

USA Financial taps S&P DJI’s multi-asset indexing capability to launch first investment strategy of its’ kind.
USA Financial Formulas, a national investment advisory firm, announces a new strategy offering; the USAF S&P PRISM® Model is offered by USA Financial based on a license to use S&P Dow Jones Indices’ underlying index intellectual property. USA Financial Formulas is a subsidiary of USA Financial, a 5-time Inc. 5000 honoree. Other subsidiaries include USA Financial Securities (broker-dealer), USA Financial Exchange (TAMP), USA Financial Insurance Services (insurance wholesaler) and USA Financial Advisor Advancement (marketing, consulting, and technology).
This strategy licenses and uses the S&P PRISM® ETF Tracker Index, the first Multi-Asset Managed Account Index designed by S&P Dow Jones Indices for use by an asset manager. This strategy will be added to the existing portfolio lineup within USA Financial Formulas.
The team at USA Financial is excited to make the strategy available to advisors and investors. “Our entire team is thrilled to offer this strategy to our advisors and the investors they serve,” said Mike Walters, CEO of USA Financial. “This strategy is a great complement to some of the other strategies we offer to investors. Adding another risk-managed solution to our portfolio of strategies is a win; the fact that we get a powerhouse research partner alongside us is a win-win.”
S&P Dow Jones Indices is pleased that USA Financial Formulas has selected one of our multi-asset indices as an underlying benchmark for its new index-based investment strategy. S&P DJI is proud of its role in developing independent, trusted, and transparent benchmarks, and helping customers such as USA Financial Formulas with innovative indexing solutions,
Philip Brzenk, Head of Multi-Asset Indices at S&P DJI.
The USAF S&P PRISM® Model is an ETF strategy that employs a newly created S&P Index, the S&P PRISM® ETF Tracker. This strategy leverages the rules-based index designed for consistent growth through changing market environments. The PRISM® methodology looks at four key market indicators: momentum, market bubble, recession probability, and volatility. In addition to evaluating various market indicators, the strategy’s diversified set of asset classes includes the ability to invest in commodities which are often tapped into during bear markets. This comprehensive approach brings together a tactical/alternative method for an investor’s portfolio.
About USA Financial
USA Financial is a comprehensive financial services institution, focused on providing advisors with the tools required to make solid recommendations and to empower clients to make educated and informed financial decisions. To learn more about USA Financial, please visit http://www.usafinancial.com.
Investing carries an inherent element of risk, and it is possible to lose principal and interest when investing in securities. The strategies discussed are simply tools used to assist in the management of your account. Even with these strategies applied to the account, it is possible to lose money. No strategy can guarantee a profit or prevent against a loss. There may be times where the strategy advises accounts to switch between equities or fixed income at an inopportune time, causing the account to forfeit potential gains. The strategies discussed may not be suitable for all investors. Do not invest in a strategy with USA Financial Formulas without receiving and reading the Formulas ADV.
About S&P Dow Jones Indices
S&P Dow Jones Indices is the largest global resource for essential index-based concepts, data and research, and home to iconic financial market indicators, such as the S&P 500® and the Dow Jones Industrial Average®. More assets are invested in products based on our indices than products based on indices from any other provider in the world. Since Charles Dow invented the first index in 1884, S&P Dow Jones Indices has been innovating and developing indices across the spectrum of asset classes helping to define the way investors measure and trade the markets.
S&P Dow Jones Indices is a division of S&P Global (NYSE: SPGI), which provides essential intelligence for individuals, companies, and governments to make decisions with confidence. For more information, visit: https://www.spglobal.com/spdji/en/.
S&P® and PRISM® are registered trademarks of S&P Global, Inc. or its affiliates. The S&P PRISM® ETF Tracker Index is proprietary to S&P Dow Jones Indices LLC and has been licensed for use by USA Financial. USA Financial’s USAF S&P PRISM® Model, is not sponsored, endorsed, marketed or promoted by S&P Dow Jones Indices and S&P Dow Jones Indices does not have any liability with respect thereto.
Related Posts
.png)
SEO Basics for Financial Advisors: A Practical Guide
You've built a solid financial advisory practice, but potential clients can't find you online. Many advisors struggle with this exact challenge and feel overwhelmed by the technical jargon and conflicting advice surrounding search engine optimization (SEO).

The Power of FORM: Turning Conversations Into Advocacy
In this episode of The Rare Advisor, Aaron Grady dives into one of the simplest yet most powerful tools for building lasting client relationships: the acronym FORM—Family, Occupation, Recreation, and Money. More than just a data-gathering technique, FORM is a mindset that helps financial advisors connect on a deeper, more human level with their clients. Aaron shares how to gather, store, and use FORM data to create personalized client experiences, build trust, and trigger natural advocacy. From onboarding to ongoing relationship management, learn how intentional curiosity and genuine care can elevate your client service and create conversations that go far beyond the portfolio.

What’s Trending: September Volatility and Long-Term Investing Lessons
In this September Trending Report, Kevin Roskam of USA Financial draws a clever parallel between Michigan’s early fall chill and market volatility—reminding us that just as a few cold days don’t mean summer is over, short-term dips don’t define long-term investment trends. Kevin breaks down the history of market corrections, the role of risk management in avoiding severe downturns, and what the upcoming Fed rate cut could mean for investors. With clear insights and timely perspective, this month’s report is all about separating noise from true signals and staying focused on long-term success.
.png)
SEO Basics for Financial Advisors: A Practical Guide
You've built a solid financial advisory practice, but potential clients can't find you online. Many advisors struggle with this exact challenge and feel overwhelmed by the technical jargon and conflicting advice surrounding search engine optimization (SEO).

The Power of FORM: Turning Conversations Into Advocacy
In this episode of The Rare Advisor, Aaron Grady dives into one of the simplest yet most powerful tools for building lasting client relationships: the acronym FORM—Family, Occupation, Recreation, and Money. More than just a data-gathering technique, FORM is a mindset that helps financial advisors connect on a deeper, more human level with their clients. Aaron shares how to gather, store, and use FORM data to create personalized client experiences, build trust, and trigger natural advocacy. From onboarding to ongoing relationship management, learn how intentional curiosity and genuine care can elevate your client service and create conversations that go far beyond the portfolio.

What’s Trending: September Volatility and Long-Term Investing Lessons
In this September Trending Report, Kevin Roskam of USA Financial draws a clever parallel between Michigan’s early fall chill and market volatility—reminding us that just as a few cold days don’t mean summer is over, short-term dips don’t define long-term investment trends. Kevin breaks down the history of market corrections, the role of risk management in avoiding severe downturns, and what the upcoming Fed rate cut could mean for investors. With clear insights and timely perspective, this month’s report is all about separating noise from true signals and staying focused on long-term success.