Leadership & Team
Mark
Mersman
Chief Marketing Officer
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Recent Posts
8 Tips on Direct Mail Marketing for Financial Advisors
While marketing consultants are quick to turn to digital marketing because marketing tactics have evolved significantly, ignoring the more traditional and tangible tactics – like direct mail – may prove to be a missed opportunity.
Learn Social Media from Bob Ross
If you’re not familiar with the name Bob Ross, he is most famous for his PBS show The Joy of Painting where he dawned his trademark permed hairstyle and could always be heard uttering the phrase “happy little trees.” While he didn’t live in the time of social media as it sits today, his tactics are the perfect roadmap to developing your social media accounts into client acquisition vehicles, let me explain.